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Daisy of Love!

Posted on October 10th, 2008 in Daisy of Love, Daisy De La Hoya, 51 Minds Entertainment, Mark Cronin, Cris Abrego by lalate

Daisy of Love


Daisy of Love confirmed! Daisy De La Hoya is getting her own VH-1 reality show Daisy of Love. Daisy of Love is from LALATE’s fav producers Mark Cronin and Cris Abrego for 51 Minds Entertainment.

Earlier this year, LALATE profiled 51 Minds’ purchase by TV powerhouse Endemol.

On a side note, last week LALATE was flipping through the channels and came onto I Love Money by 51 Minds. Yes, it’s a trainwreck show. But LALATE was definitely impressed by the production value and shooting of the reality show - fast, sharp, well light, great passing, and definitely entertaining. (After that, LALATE attempted to watch Paris Hilton’s My New BFF - horrible.) 51 Minds always impresses LALATE.

This week, LALATE will come out with its list of the top 10 reality shows you should be watching and may not be.

Daisy of Love is casting.

Here is the official press release from Daisy of Love just released.

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Millions tuned in to see Rock Of Love 2 runner-up Daisy De La Hoya get her all-access pass to Bret Michaels’ heart denied. Now after being jilted by her supposed Rock of Love, Daisy, is determined to find her one man who will rock her world. Daisy is on a quest for true love and this time she is giving her fans the chance to vie for her love and vote to help determine which contestant makes the cut for VH1’s Daisy of Love Premiering Spring 2009.

Beginning this week, VH1 is giving viewers an opportunity to submit themselves for consideration for the first season of Daisy Of Love. Online users can log on to VH1’s new Daisy Of Love dedicated site at daisyoflovecasting.com. The site will serve as the ultimate spot for fans of the show. Viewers can upload profiles for consideration and vote for their favorite potential candidates. Casting submissions must include an uploaded profile with videos, photos and blog entries. Deadlines for first round submissions are November 14. For more information visit daisyoflovecasting.com.

The finale resonated with viewers across broadband, mobile and linear platforms as well. Close to 1.2 million video streams were logged during the first 24 hours following the finale, breaking the record for 1-day video streams for a single franchise. The season finale of VH1’s Rock Of Love 2 drew 5 million total viewers, making it the most watched episode of the season. The series ended up as the second highest-rated season of any VH1 series ever.

VH1’s Daisy Of Love is created and executive produced by Mark Cronin and Cris Abrego for 51 Minds Entertainment, LLC. an Endemol Company, who also produce the record-breaking series Rock of Love, Flavor of Love, Charm School, I Love New York, The Surreal Life and My Fair Brady. The production teams’ programming launched VH1 into their highest ratings ever. Ben Samek also executive produces for the series and the company.

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Toastee Flavor of Love now I Love Money



Toastee from “Flavor of Love” on “I Love Money”? YES! Toastee from “Flavor of Love” is among the cast members joining VH-1’s mega trainwreck “I Love Money” according to online reports.

LALATE NEWS was the first news company to break details of the upcoming reality show from 51 Minds Entertainment. The show will take previous reality tv stars from their programming and combine them into one massive game show in which … they compete for money, not love.

The show combines ”Rock of Love”, “Flavor of Love”, and “I Love New York”, puts them in a house, and has them compete for $250,000.

Toastee is reportedly among the cast.

If you remember back in 2006, Toastee created a name for herself because of trainwreck pictures of her hitting the net. One of those naughty pictures is here.

Cris Abrego and Mark Cronin, the brilliant team behind the show, were recently profiled on LALATE NEWS for inking one of the largest production deals here in Los Angeles as a result of their repeated hit programming on cabler VH-1. Abrego and Cronin retain ownership of their shows and formats.

I Love Money aires on VH-1.

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Endemol Acquires Cris Abrego Mark Cronin 51 Minds Entertainment

Posted on April 8th, 2008 in 51 Minds, Endemol, Mark Cronin, Cris Abrego by lalate


The production company behind “Rock of Love”, “Flavor of Love”, “I Love New York”, is probably having a lovely week right now. Last Tuesday, production company 51 Minds Entertainment often featured here on LALATE news was aquired by Endemol USA …. for a lovely $200 million, reports Variety.

The incredible company headed by Cris Abrego and Mark Cronin is key for Endemol since Abrego and Cronin reporting retain ownership of the formats, and their series themselves.

“It’s very hard to find companies in the nonscripted space that are prolific creators and owners of content and whose last names don’t begin with ‘S’ or ‘B’,” said Endemol USA head David Goldberg to Variety (referencing Reveille heads Ben Silverman and Mark Burnett).

Of course, everything 51 Minds does is a hit.

The deal is quite interesting, besides be quite lucrative.





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