LOS ANGELES (LALATE) – Beyonce is not dead. Yet the same fake death reports claiming Beyonce died last year are back again Saturday. While the source of today’s confusion is still unknown, the false claims about Beyonce come just days after Etta James was erroneously listed as dead as well.
In January of last year, Justin Bieber and Tila Tequila erroneous death reports were followed, forty-eight hours later, by one about Beyonce. At the time, reports were manifesting themselves on Sundays, typically early afternoons on the west coast. The stories usually alleged plane or car crashes and used Facebook or Twitter as the means by which to spread the stories.
However, as exemplified this month, one website has figured out a way via automation to fabricated death reports about top celebrities. First, one in a series of fictional stories is randomly selected. Next, the location of the stories, often fake as well, is chosen. The celerity is claimed to be far from a populate region and either on location for a project or on vacation. Finally, one from a series of fictional perils, all catastrophic and large than life, is chosen.
In fact, a quick perusal online shows the same location and the same peril is listed for as many as a dozen celebrities per year. Many times, people believe the fake death stories. In fact, in the last five minutes, one hundred twenty-two tweets have been posted asking if Beyonce is dead.
This month both Etta James and Beyonce have been killed off by fake reports. In 2009, they dominated news for a different reason. That month, the Single Ladies hit maker sung “At Last” for President Obama. James was not pleased. She told fans at the time “But I tell you that woman he had singing for him, singing my song — she’s going to get her [self in trouble].”
James added at the time “She has no business up there, singing up there on a big ol’ president day, gonna be singing my song that I’ve been singing forever.”
Just days ago, Etta James was reportedly erroneously as dead. Unlike the websites that used automation to claim Adam Sandler was dead (he is alive as well), James’ fake death report was written from scratch.
Beyonce is not dead, nor is James. And yet, until someone puts a blow torch or power tool to these fake claims, or drives over them with a Maybach missing its doors, fake celebrity death reports will continue to grow on a weekly basis.