Cookie Johnson CJ Jeans!

PHOTO! Here again is a picture and update on Cookie Johnson’s CJ Jeans. LALATE profiled Cookie Johnson’s CJ Jeans for Nordstroms in June of 2009. The jeans line from Magic Johnson’s wife got huge praise for design. But among LALATE readers in June, the reaction on pricing was two thumbs down.
In June LALATE readers found fault with the pricing.
One reader wrote: “They are really expensive and I would love to see your prices lowered so that others will be able to afford them. The average woman can afford to pay between 60-80 dollars for a pair ofjeans. Thanks and I hope that one day, I am able to afford a pair of CJ jeans.
Another added: “… at the price that you have your jeans I will never be able to afford them. If the price was reasonable for my budget them I would probbly buy two pair. I am sure others will fill the same as I do, because some of us are on a tight budget we do wish we could afford pay $100 to $150 for one pair ofjeans
The concern was the pricing was beyond most concern spending levels: “Yes, if the price was just a bit lower for the people like me that are on a fixed income I could see me buying 2 pair. “
Finally: “I saw you on the news and the jeans look great and would love to have a pair but the price is outrageous for the non wealthy and famous women in the world. “
Cookie had in June said of her jeans:
“I couldn’t find jeans to fit my body type. It frustrated me to try on every pair in the store and leave with nothing….
“I’ve seen everything from tears of relief to sexy struts in front of the mirror,” she smiles. “The confidence that great-fitting jeans give women is the most rewarding thing about creating Cj.”
Cookie is a graduate of Michigan State University, with a top degree in Retailing of Clothing and Textiles. Her jeans offer more room in the back and upper thighs, some coming in bootcuts.
Cookie teams up with Michael Glasser for the demin line. The Cj jeans shown above are “CJ by Cookie Johnson ‘Love’ Boyfriend Jeans”
Buy online:HERE
















on October 22nd, 2009 at 11:58 am
Cookie Johnson CJ Jeans! – LALATE (blog) http://bit.ly/2eagrs
on October 22nd, 2009 at 12:46 pm
Cookie Johnson CJ Jeans! – LALATE (blog) http://bit.ly/4fPfjg
on October 22nd, 2009 at 1:36 pm
Cookie Johnson CJ Jeans! – LALATE (blog): HULIQCookie Johnson CJ Jeans!LALATE (blog)Here again is a picture and.. http://bit.ly/4fPfjg
on October 22nd, 2009 at 4:11 pm
These are nice jeans they just cost to much. Everyone don’t have money like that. Please lower ur cost on your jeans. Thank you
on October 22nd, 2009 at 4:14 pm
Price is tooo high! We are not all married to a famous
basketball star!
on October 22nd, 2009 at 4:17 pm
Can I buy the CJ jean in Ottawa? Montreal?, Canada.
What stores are they available in Canada?
on October 22nd, 2009 at 4:30 pm
I find it interesting that Cookie and others say that the fashion world doesnt make jeans to fit us. But then she creates a great jean but no one can afford it. Lane Bryant has jeans… But Cookie, I am sure your jeans rock. Can we please lower the price. Remember when you said most of American woman are size 10 and up? Well, most woman are also NOT RICH…
Just food for thought
on October 22nd, 2009 at 4:46 pm
I agree, while the boy jean looks really cute and comfortable, I am a school teacher and I can not afford the jeans, they are waayyyy to expensive, I could see them being maybe $50 to $60 dollars.
on October 22nd, 2009 at 5:11 pm
Where can I buy them?
on October 22nd, 2009 at 5:16 pm
I am also one of the ladies who would love to have one or two pairs. I have NEVER found a jean that would fit my behind and waist. Unfortunately I couldn’t afford them so, I guess I will be going with the LEE Jeans that was suggested on Oprah’s show.
on October 22nd, 2009 at 5:22 pm
I would love to spend my money on such a sexy looking pair of jeans. When will black people stop overpricing everything they put their name on? This is why we are shopping at other stores.
on October 22nd, 2009 at 5:30 pm
I would like to say the jeans are not that expensive I think they are reasonably price for a nice pair of jeans and I am not married to a famous basketball star some people are so negative and miserable I wonder if they have a pair of true religions if so did they complain about the price,anyway good luck and much success Cookie.
on October 22nd, 2009 at 6:03 pm
Lori
Why would you come on here to bash us woman that do not have that kind of money, especially now with this recession who wants to put out close to $200 for a pair of jeans. I agree with everyone on here except you, it seems that you are hating on everyone on here. Enjoy them since you can put them on and display them for the world Ms. Money Bags.
on October 22nd, 2009 at 6:18 pm
Thank you LG. I agree. And Lori, I doubt that anyone posted their concerns about the price while they have a pair of True Religions in their closet. Use a little common sense before you post things like that. These comments don’t seem to me to be negative, they’re a valid concern that it seems a majority of the women seem to have, and these are women that want to purchase this product but cannot because of the ridiculously high price. Cookie Johnson didn’t make jeans for curvy women, she made them for women that can afford to shell out $200 for a pair of jeans, while the rest of us use that money towards living expenses.
on October 22nd, 2009 at 6:22 pm
I am a size 16 and would love to have those CJ jeans, but I cannot afford them at those prices. I love Oprah, but do not appreciate her dangling such a desirable product in front of the American women who cannot afford it — Oprah, we do not all have your income!
on October 22nd, 2009 at 6:25 pm
i was so excited when Oprah said that she found the perfect jean for woman that have a booty!! However, when I heard the price i thought….yeah right i could never buy a pair of jeans for more than $100!! It was nice imagining how nice i could look with does jeans…lol I might try the Lee jeans!!!
on October 22nd, 2009 at 6:26 pm
Well, I agree ladies…quite expensive. Worse than the price is that those of us in the south don’t have the Nordstrom’s. Good Luck Cookie…but I got to try on a pair of jeans not buy from the ‘net.
on October 22nd, 2009 at 6:27 pm
Lori,
What in the world does the reference to True Religion jeans have to do with anything? Both prices are outrageous! If you can’t afford CJ why would you ponder if they complained about the True Religion price?
I haven’t googled the designer of the latter, but I’m guessing this is some veiled attempt to bring racisim into the matter. I truely hope not.
on October 22nd, 2009 at 7:29 pm
Well, I have a booty, but not enough of the money kind to even think of buying these jeans; at least Oprah pointed out the JCPenney option.
That’s not a “splurge” for many of us; it’s unthinkable. I’m a part-time teacher, not a health insurance CEO!
on October 22nd, 2009 at 8:49 pm
Sorry, too expensive for most of us. I am glad Oprah can afford all the colors, but most women can’t. Maybe someday they will sell for a reasonable price.
on October 22nd, 2009 at 11:56 pm
WAY WAY TOO EXPENSIVE. If I had that kind of money no problem. Maybe when I marry a basketball player, got a brother Magic? Sorry Cookie my $42 is going to Lee. The real woman out here live from paycheck to paycheck. Very sneaky Cookie
on October 23rd, 2009 at 10:32 am
I found Levis 528 curvy cut jeans on sale for $29. They are the first jeans that fit my 38″ hips without gaping at my 25″ waist. They come in both skinny leg and boot cut, in a variety of washes.
on October 23rd, 2009 at 10:48 am
Ladies… ladies… Don’t hate. I’m sure Mrs. Cookie Johnson has received great advice from very savvy marketing advisors concerning the SRP for CJ Jeans. Some of you may be naive to believe that Oprah’s fans consist of only the average working woman. Oprah’s show touches the minds and hearts of every walk of life including the rich and famous. So don’t be mad when she occasionally helps market to a class above you. Be supportive of another black entrepreneur. We all HAVE opportunities to make the best of the talent God has bestowed on us, yet we surround ourselves with people who mark dreamers in their face or consistently entertain us with parties, clubbing, or drinking whenever we have a few extra bucks. I don’t mean to be spiteful by stepping on a FEW toes; but if you put your heart and soul into something that launched big, you will not disregard your ambitions to suit the less fortunate.
Keep voicing your concerns about the prices, but don’t expect to get this product at your price. Enough voices may inspire her to break with another line of jeans that fit the price range that you seek. Ladies please support this new entrepreneur with admiration. Some of you have a man or significant other who may sacrifice for a pair of CJ’s for you. May God continue to bless us all.
on October 23rd, 2009 at 5:29 pm
Of course, I saw the jeans on Oprah and would love to buy a pair but the price is outrageous. Even if I could afford them I don’t believe I would purchase them. It is a matter of ethics and greed on CJ’s part. I am sure she must be getting at least a 300% mark-up. The jeans are great but remember there are other women whose pockets are not as deep as the Johnson’s who like to be able to afford something nice for themself and truly deserve it.
on October 23rd, 2009 at 5:50 pm
Here we go again, in response to Ponce. Why does everything have to be about race! This has nothing to do with race. I support any entrepreneur and applaud their success, this is what our country is about. I don’t care what CJ’s race is, it has nothing to do with the outrageous price of her jeans. Please, get over yourself. I am sorry, but this narrow mindness is just getting so old and I for one am tired of hearing it. The only thing that matters is we all bleed the same color. Our differences are in our ethics and the way we see things, no more and no less and those are available in all the colors of the crayola box.
on October 23rd, 2009 at 8:10 pm
Ponce must actually be CJ because that is the stupidest thing I’ve ever heard. Support her because she’s black? Why, is she a starving black fashion designer? Far from it. And then you go on to suggest we have a man sacrifice to buy us a pair of these ridiculously priced jeans? That may be the way Cookie got her lifestyle, but that doesn’t make it right. I’m sure if all the money Magic has provided her was gone, Cookie wouldn’t spend more than $80 on these jeans.
on October 24th, 2009 at 2:37 am
Well first not everyone is doing bad in this recession, some of us know how to save for a rainy day therefore when I heard that the jeans were at Nordstroms I knew they would be a little to expensive like all of you should have,therefore if you can not afford them oh well they advertised some Lee jeans buy those it is really not that serious,this is America freedom of speech everyone is bashing Lori if that is how she feels that is her opinion like we all have one.
on October 24th, 2009 at 2:46 am
All of you who took what I said to heart I apologize for stepping on your but that is the way I feel and no I am not Ms. Moneybags I work hard just like some of you and I have children but I treat myself from time to time if I see something I like then I will buy it if I can afford it if I can’t then I won’t buy it,its just that simple, oh and to comment on what Elaine said about race what are you talking about that must be on your mind not mines.
on November 11th, 2009 at 3:08 pm
I love the look of the jeans and would buy a pair if they where in my budget..they expensive. Cookie lower your price ($50-80 bucks) please!!