LALATE profiled Layfield Energy Drinks back in 2008. Layfield Energy by WWE’s John Bradshaw Layfield (JBL) has a new drink – Drank.
Back in 2008, LALATE told you that famed WWE former champion John Layfield was launching the first energy drink, 418 Energy, for golfers.
Layfield Energy’s 418 drink is “a triple spectrum energy drink with a blend of natural ingredients that act as an energy, anti-inflammatory and cognitive support formula. The product is delivered in a 2 ounce shot that can be taken straight from the bottle. The formula is designed to help golfers lower scores through pain relief, focus and consistent energy.”
Now out is DRANK.
In December, Innovative Beverage Group Holdings, Inc.signed a deal with Layfield Energy to distribute its proprietary product drank(TM), the world’s first extreme relaxation beverage in the mid-Tennessee area. Layfield Distribution will distribute drank(TM) throughout 34 counties encompassing the cities of Nashville, Murfreesboro, Franklin, Columbia, and Clarksville. Layfield Distribution will provide DSD or direct store delivery service, with plans including a custom fleet of drank(TM) vans and sales team to service the region.
“Adding drank(TM) to our product mix was just good business at this time in our company’s development. We are pleased to have the opportunity to distribute such a unique product in this growing market in Tennessee,” said CEO John Layfield.
“We could not think of a better endorsement for drank(TM) than it being picked up for distribution by one of John Layfield’s companies,” said Peter Bianchi, CEO of Innovative Beverage Group. “We could not be more pleased than to have our product being added to the repertoire of a successful entrepreneur like Mr. Layfield,” Bianchi added.
Drank(TM) is currently sold in New York, N.Y.; Houston, Dallas-Ft. Worth, Waco, Livingston, Austin, TX; Baton Rouge, Lafayette, and Shreveport, LA; Las Vegas, NV; Nashville, Memphis, and Jackson, TN; Jackson, MS; and St. Louis, MO.
On the web: www.layfieldenergy.com.